This cheatsheet will give you questions you can ask yourself whenever something happens on your personal branding, learning, or social media journey. Use these questions to turn your learnings into pieces of content.

Events

• [ ] Was it unexpected? If so, what else did you expect to happen? Why didn’t that happen?
• [ ] Were you prepared? If not, what will you do to be prepared next time?
• [ ] Did things work out as planned? When did you make that plan? Would you make it the same way today?

Feedback

• [ ] Did you get great feedback? How did you feel when you got it? What will you do with it?
• [ ] Did you get soul-crushing criticism? How right were they to give it? Will you need to change anything?
• [ ] Are you getting enough feedback? What have you tried? What could you try to get more?

Reflection

• [ ] Did you have a breakthrough thought? Where did it happen? What triggered it? What will you change?
• [ ] Did you invalidate a previously held assumption? What was it, and why is it invalid? How did you invalidate it?

Fears

• [ ] What do you fear is a wrongful assumption that you’re unwilling to question? Why is it so hard for you?
• [ ] What should you do that you’re not doing currently? What keeps you?
• [ ] What is the biggest risk to your business? What is the worst-case scenario, and what would you do if it happened?
• [ ] What is the one thing that you know you should be more public about but aren’t?